A gentleman cares about the wider world.  We know you do, so we make shampoo bars to help you protect the planet.  Eliminating plastic packaging and harmful chemicals was our part; all you have to do is use this shampoo bar to do yours.  Your scalp and hair will thank you, and so will the environment. Bourbon and cedarwood will have you smelling like a true Kentucky gentleman, not like one of those greasy-fingered colonels you see on TV.